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Add Your e-Commerce Site

Since DENSO does not sell directly to the end-customer, we rely on our network of distributors both off- and on-line to carry our wide range of automotive products.

If you're an existing DENSO dealer or would like to directly link to our web site part search, you're in the right spot. We can connect directly to your e-commerce application to send parts search requests to your e-commerce web site, allowing customers to purchase DENSO products through your site.

How Does It Work?
Parts Lookup System

When a user searches for a part, the DENSO parts lookup system finds all of the part numbers that will fit a given vehicle fitment. For example, a user searching for air filters for a 2000 Toyota Corolla will find DENSO part number 143-2076 available for their vehicle.

The user can then purchase this item through your web site, through a link from our parts lookup system directly to your web application by sending the part number to your application through a querystring.


Technical Details

To participate, your e-commerce system must:

  • Accept a querystring of a given DENSO part number and read that information into your e-commerce application.
  • A querystring is a call to your web site from the DENSO Aftermarket Parts Lookup System, in the form of http://www.yourwebsite.com/parts.html?denso_pn=xxx-yyyy where "xxx-yyyy" is the part number the user has requested and parts.html is the page on your web site accepting the part number.
  • DENSO will open a new window passing the querystring "?denso_pn=xxx-yyyy" to any page you'd like. In the example above, the name of the page was "parts.html" but this can be any page you'd like. You will need to let us know what your querystring is for us to list you in the online dealer list.
  • Once the page is called, your system will accept the querystring part number and process that information through your web site's e-commerce system.

How to Participate

Please contact us for further information regarding your interest in the DENSO Parts Lookup Link Reference System.

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